On Valentine’s Day 2022, Hannah Hunt announced a new climate campaign at Downing Street, marking the beginning of Just Stop Oil (JSO), which has since gained notoriety for its disruptive tactics, including road blockades and protests at high-profile events. Despite facing significant public disapproval—64% of surveyed respondents in 2023 showed disapproval—the group claims notable successes in raising awareness about fossil fuel production and influencing government policies.
Overthree years, around 3,300 JSO supporters were arrested, with severe legal repercussions including lengthy prison sentences. As government legislation increasingly criminalizes direct action protests, the activist landscape in the UK has become more challenging. Analysts suggest that the movement’s cycle mirrors that of previous campaigns like Extinction Rebellion (XR), indicating a tendency to exhaust activist energy over time.
Current activists advocate for mobilizing a broader “climate-conscious majority,” recognizing that while many are aware of the climate crisis, they are hesitant to act. Despite the movement’s controversies, research suggests that JSO’s actions can inspire increased civic engagement in climate initiatives among the public. Activist Roger Hallam emphasizes that while the climate crisis continues to worsen, the failures lie not with grassroots efforts but with societal elites who fail to uphold their values in the face of activism.
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